24/7 AI Lead Qualification
for Your Loop CRM Agency
Loop is great at managing your pipeline. But it can't answer a buyer's enquiry at 11pm on a Sunday. Sift handles that — qualifying leads on your website 24/7, then sending the serious ones to your team each morning.
14-day trial · From £149/month · No CRM switch needed
of buyer enquiries arrive outside office hours
of callers won't leave a voicemail or call back
lost by UK estate agents annually to missed enquiries
How Sift works alongside Loop CRM
Buyer lands on your website
Sift's widget is on your agency site — it responds instantly, any time of day.
GDPR consent captured
Before any personal data is collected, the buyer consents. Full ICO audit trail stored automatically.
AI qualifies the buyer
Chain status, Decision in Principle, buyer scheme eligibility, budget, timeline — in plain conversation, not a form.
Hot leads in your Sift dashboard
Scored, ranked, and ready. Your team reviews overnight leads before the first viewing of the day.
Leads land in your Sift dashboard
Export via CSV at any time (every plan), or route leads into Loop via Zapier, an outbound webhook, or the REST API on Growth/Scale. A native Loop integration is on the roadmap.
What Sift captures for each lead
Plus: full conversation transcript, GDPR consent record, and contact details — stored in the Sift dashboard, exportable via CSV, and routable into Loop via Zapier, an outbound webhook, or the REST API on Growth/Scale.
Why Loop agencies are switching on Sift now
No competing platform AI
Loop CRM has no built-in AI lead qualification product. Unlike Alto (Lead Flow), there's no "activate the built-in one" path — Sift is the qualification layer for every Loop agency.
No CRM switch required
Sift sits in front of Loop CRM, not instead of it. Keep your CRM, your data, your workflow — just add 24/7 AI coverage on your website.
Installs in 10 minutes
One script tag on your website. No API keys to configure, no developer project. Paste the snippet, publish, done.
Loop alone vs Loop + Sift
Loop manages your pipeline. Sift fills the gap that comes before the pipeline starts.
| Scenario | Loop alone | Loop + Sift |
|---|---|---|
| Buyer enquires at 10pm Sunday | Voicemail or missed | Qualified instantly |
| Chain status known before first call | You ask on the call | Already in the record |
| DIP / mortgage status confirmed | Unknown until callback | Captured in conversation |
| GDPR consent for web enquiries | Basic form consent only | Full ICO audit trail |
| Lead score before team review | Manual triage required | Hot / warm / cool assigned |
| Out-of-hours enquiries lost | Up to 40% of total volume | Zero missed conversations |
Simple, transparent pricing
All plans include the widget, SMS, email, GDPR consent flow, and CSV export. Zapier, outbound webhook, and REST API access on Growth and Scale. No annual lock-in.
- 5,000 message credits/mo
- Unlimited lead qualification
- 1 user
- Web, email & SMS channels
- 15,000 message credits/mo
- Unlimited lead qualification
- 3 users
- Custom email domain (£9/mo add-on)
- Weekly auto-scrape
- Zapier, outbound webhook & REST API
- 45,000 message credits/mo
- Unlimited lead qualification
- 10 users
- Custom email domain included
- Full analytics dashboard (Scale)
Save 2 months with annual billing. Credit top-up from £15 per 1,000 credits.
Frequently asked questions
Does Sift integrate with Loop CRM?
Sift has no native, built-in Loop CRM integration today. Qualified leads land in the Sift dashboard with full conversation transcript, GDPR consent record, lead score, and contact details — with CSV export on every plan. On Growth and Scale, leads can be routed into Loop via Zapier, an outbound webhook, or the REST API. A native Loop integration is on the roadmap.
How does Sift work with Loop CRM?
Sift is a website chat widget that qualifies buyers in a structured conversation. Qualified leads land in the Sift dashboard with full transcript, GDPR consent, lead score, and contact details — with CSV export on every plan, and Zapier, an outbound webhook, or the REST API for routing into Loop on Growth/Scale. Loop handles the pipeline management side; Sift handles the pre-CRM qualification that Loop doesn't cover. A native Loop integration is on the roadmap.
Does Loop CRM have AI lead qualification built in?
Loop CRM is a property and pipeline management platform — it organises and manages leads once they are in your system. It does not include a website AI chat widget that qualifies buyers at the point of enquiry. Sift fills that gap, capturing qualification signals on your website and surfacing clean records in the Sift dashboard. Records can be exported via CSV, or routed into Loop via Zapier, an outbound webhook, or the REST API on Growth/Scale.
Will Sift disrupt my existing Loop CRM workflow?
No. Sift runs independently as a website widget — it does not change your Loop configuration or existing workflows. Setup takes under 10 minutes: add a script tag to your website and Sift starts qualifying enquiries immediately. Leads land in the Sift dashboard; CSV export is on every plan, with Zapier, an outbound webhook, or the REST API available on Growth and Scale for routing into Loop.
What does Sift cost for a Loop CRM agency?
Sift is priced from £149/month (Starter) to £549/month (Scale), with all plans including the web chat widget, CSV export, and a 14-day free trial — no card required. Growth and Scale add Zapier, an outbound webhook, and REST API access for routing leads into Loop. Annual billing saves two months.
Start qualifying leads while you sleep
14-day free trial. No card required. Live on your Loop CRM agency website in under 10 minutes.
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